West Kowloon Cultural District App launched to help create a unique visitor experience
West Kowloon Cultural District (WKCD) App with innovative AR digital features and artwork launched to boost the visitors’ experience to the next level through Augmented Reality. Powered by Cherrypicks’ ARwiz, plenty of AR elements like AR Instagram (IG) filters, avatars, and a virtual pet dog are waiting for users to explore. The videos taken with IG filters can be shared through social media platforms, and if they tag WKCD, it can be discoverable by other WKCD users through the app’s social wall. The AR avatar’s appearance also changes from location to location. Visitors can also buy e-tickets, register for events, and see dining info by tapping the AR objects.
Features:
- AR navigation and wayfinding
- AR Instagram filters and the adorable AR pet dog Linus
- AR avatar with different costumes at different locations
- AR Social Wall
- Event registration
- e-ticket purchasing
- Personalized recommendation to events
- Personalized opening screen for each user
- Transport and car park availability
- Client West Kowloon Cultural District
- Date August 9, 2021
- Tags Augmented Reality, Digital Transformation, Events and O2O, Location Intelligence, Mobile App