[Hong Kong] Providing a comprehensive and exclusive service to all new customers, La Mer added a brand-new ‘Customer Profile Form’ section in their internal web app. The updated web app streamlines the customer retention and relationship process, improving convenience and the brand’s productivity.
The newly-added digitalised profile form has become an alternative to traditional paper forms, giving new customers a more pleasant and modern experience; at the same time, eliminating possible errors made in the administration of traditional paper forms. La Mer experts can now assist their customers in filling in the e-form on their in-store iPad, streamlining the customer retention and elevating this modern and prestige brand to a new level of luxury.
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